Catalyst design involves understanding the reaction mechanism, the active site structure, and the interaction between the catalyst and reactants. Here are some key principles:
1. Activity: The catalyst should significantly lower the activation energy of the reaction. 2. Selectivity: The catalyst should favor the formation of the desired product while minimizing by-products. 3. Stability: The catalyst must be stable under reaction conditions and over extended periods. 4. Support Material: Often, catalysts are dispersed on support materials to increase surface area and enhance performance.